Custom QR codes have become ubiquitous in our daily lives. They offer a quick and easy way to connect customers to online information, services, or multimedia content. When combined with engaging phrases, engraved QR code plaques can transform the approach with the customer, making interactions more fluid, informative, and memorable. In this article, we will explore the different ways to install custom QR code plaques with phrases to maximize their impact on the customer experience. Whether in a square shape or in a more original format, these codes can be placed in a variety of strategic locations to attract attention and encourage action.
Create an instant connection
Facilitating access to information
One of the main reasons why QR code plaques with logo are effective is their ability to provide information instantly. By placing QR code plaques with engaging phrases and text in strategic locations, businesses can make it easier for customers to access crucial information. For example, a round QR code plaque at the entrance of a restaurant could have the phrase “Discover our exclusive menu” and redirect customers to the online menu with prices and all the information related to it, thus avoiding the hassle of paper menus.
Simplify ordering and payment processes
Laser-engraved QR code plaques can also simplify the ordering and payment processes. In cafes or restaurants, customers can scan a logoed QR code to access an online ordering interface. A phrase like “Order directly from your table” can encourage customers to use this service, making their experience more seamless and convenient. Similarly, laser-engraved QR codes can facilitate payments by redirecting customers to secure payment pages, reducing friction when paying the bill. Adding text and an attractive image next to the QR code can increase its visual appeal and further encourage customers to scan it. Explanatory text around the QR code can also provide clear instructions on its use, improving the user experience.”
Personalize the customer experience
Offer exclusive content
Adding engaging phrases and text to QR code plaques also helps personalize the customer experience by offering exclusive content. For example, a black plastic QR code plaque in a clothing store could display the phrase “Access our exclusive style tips” and direct customers to fashion videos, blog posts, or seasonal lookbooks. This personalization strengthens the customer relationship and makes customers feel like they are receiving a special service. Engraving the QR code can add a touch of elegance to the overall impression.
Collect feedback and opinions
QR code plaques can also be used to collect customer feedback and reviews. A phrase like “Give us your opinion and get a surprise!” can encourage customers to leave reviews. Businesses can then use this feedback to improve their services and products, creating a positive feedback loop. Additionally, offering a reward for reviews can increase participation rates and improve customer satisfaction. To make tracking easier, each QR code can be given a unique number . Printing in black on a contrasting substrate can improve readability, while engraving can provide added durability.
Improve engagement and retention
Promote loyalty programs
QR code plaques with engaging phrases and modern design are also a great way to promote loyalty programs. For example, a white QR code plaque on wood in a gym could display the phrase “Join our loyalty program for exclusive benefits” and redirect customers to a registration page. This helps to increase customer engagement by rewarding them for their loyalty, which in turn can increase their long-term loyalty. The attachment of these plaques should be carefully considered for optimal use.
Offer promotions and discounts
In addition to loyalty programs, QR code plaques can be used to offer exclusive promotions and discounts. A phrase like “Scan for an instant 10% discount” can grab customers’ attention and encourage them to scan the code to redeem the offer. The quantity of QR code plaques to be produced depends on the size of the establishment and the frequency of the promotions. It is important to choose an appropriate attachment method to ensure that the plaques stay in place, whether they are white or another color. The quantity of promotions offered can be adjusted based on customer response.
Conclusion
QR code plaques with phrases offer an economical and sustainable solution to improve the customer experience. The careful choice of dimensions, quality and content is crucial. These versatile tools allow for quality customization, adapted to each business. Choosing a tailor-made solution guarantees maximum impact on customer engagement.
Ready to improve the customer experience with QR code signs? Contact Unisign today to find out how this technology can be integrated into your business!